Loreal Gelmatic pen eyeliner in Blue Force – Review, Swatch and EOTD.

By Tarry

“….True love
You're the one I'm dreaming of
Your heart fits me like a glove
And I'm gonna be true blue baby I love you…”

Hmmm…. My first tryst with international music was the pop queen Madonna. Oh I was such a fan of hers and loved all her songs. From Like a virgin (although when I used to hum it, barely knew the meaning) to True blue, she was my pop queen for ages… So when I wanted to talk about blue, this is the only song that came to my mind…
So you know that I am talking about something blue on the eyes today J  He He he! Well, the title also says it right J

Ever since I could manage to use eye liners, I loved coloured eye liners. And since I am essentially basic blue denim girl (leaving the work days when I have to be in formals :p), the deep royal blue and navy blue have been my favourites… since the last two months, somehow my love for that stark blue on my eyes has once again risen all over again.

I was hunting for a nice blue, more towards navy, for the eyes. And the wish finally came true to Saturday. I was out with a friend for some masti time, when we decided to look around for the blue liner. She said she was thinking of gifting me one but wanted a colour that I like. So like mad we went from one counter to another and finally, ended up buying a colour that I am so very loving.
Presenting to you my dear ladies,

Loreal Gelmatic pen eyeliner in Blue Force – Review, Swatch and EOTD


L'Oreal Paris introduces its first gel eye liner in a pen format. Quick, precise and easy application combined with intense matte colour pay off for just a stroke of audacity. Automatic crayon with precision tip for easy application Micro gel pigments formula for intense colour pay off.
24H wear, Smudgeproof, Matte finish.

Loreal Gelmatic pen eyeliner in Blue Force – Review, Swatch and EOTD


Rs.425 for 3gm (hmmm… ok Loreal… you scored good here..)


All Loreal counters and even online on Nykaa.com

Loreal Gelmatic pen eyeliner in Blue Force – Review, Swatch and EOTD


The Loreal Gelmatic eye liner is a twistable pencil (and I AM NOT SAYING RETRACTABLE) in a black case with golden lining and wordings. The bottom is the colour of the shade, thus making it easily recognizable.
Interestingly, you find a small sharpener inside this bottom once you remove it, which is good too. Now the bad part. Since this is just a twistable pencil, be careful to take out only the required amount or else it would not go back and you would have to break it. But otherwise, the packaging looks nice.

Loreal Gelmatic pen eyeliner in Blue Force – Review, Swatch and EOTD


Hmmm… so here comes why I love this. Loreal gelmatic eyeliner in Blue force is a True Blue. A lovely navy blue that is shimmery but not metallic and can be worn anytime of the day. It looks awesome on my brown eyes and enhances their colour.
The shade is good in single swipe and double swipe give an awesome pigmentation. The staying power is quite impressive too. Truly waterproof, smudgeproof and sweatproof too, this stayed on my lids for some 8.5 hours, with no fading at all.
 I am happy… J Also, the colour is a must for those denim-lover girls coz this would go awesome with your blues…
Now the texture… And this is where my smile curve inverts L
 The texture is quite smooth but even a little, just a little pressure ends up breaking the tip… Which means you have to lose the product. But it doesn’t tug or pull, so there is some solace atleast J

Loreal Gelmatic pen eyeliner in Blue Force – Swatch 


-       Lovely navy blue colour that would suit all eyes, all complexions.
-       Decent price tag.
-       Easy availability.
-       Good texture
-       -        The staying power is impressive.. I got more than 8 hours without fading.
-       Waterproof and smudgeproof.
-       Lovely packaging.

Loreal Gelmatic pen eyeliner in Blue Force – EOTD (The loreal one is on the upper lashline, lower is Maybelline)


- Twistable, and not retractable packaging which can end to breakage and product wastage.
- Creamy texture also leads to wastage if a little pressure is exerted.

4.8 out of 5


The Loreal Gelmatic eyeliner in Blue Force is indeed one of the most beautiful navy blue liner in my kitty. For anyone who wants blue for the eyes, this is a must have. And for those who are die hard denim fans and can practically live in their jeans, well girls! This is your armour… J

Have you tried the Loreal Gelmatic pen eyeliners ?
 What are your favourite shades ?

Do share you views and please leave in comments because it really encourages me and makes me superhappy :-D Also, share your blog titles with latest blog posts and we will form a mutual love connect :)


  1. That is indeed a super gorgeous blue! Totally loved your EOTD...Its so very vibrant! Will definitely check these oout the next time I am Loreal counters! :)

  2. Aw very pretty pretty color :) and beautiful eotd dear.. im yet to try these/..

  3. Tarannum Manjul23 June 2014 at 17:37

    Thanks Gow... you should... atleast one.. because u have really gorgeous eyes...

  4. Tarannum Manjul23 June 2014 at 17:38

    Thanks Richa,,, my busy friend... Yes you should check them out. I really loved this blue...

  5. Tarannum Manjul24 June 2014 at 11:15

    Thanks Poo... I am waiting to see this colour on your beautiful eyes now...

  6. Radha Krishnakumar24 June 2014 at 15:12

    Pretty EOTD dear :D

  7. Prettiness you are Tarry! I have been using the Lakme in blue ;)


  8. Nice Review and EOTD dear....let add each other and be in touch

  9. sure dear, leave in your contacts...

  10. pls visit http://saundaryasansar.blogspot.in or add me meghasaundaryasansar@gmail.com


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