Sunday, 30 December 2018

Winter Saree Styling Lookbook ft. Digiloom


TarannumXDigiloom, OOTD, Look Book, Digiloom, Styling Sarees in Winter, Handloom Sarees, Indian fashion, Curvy Blogger, Ethnic Fashion, Saree, Buy Handloom Sarees Online in India, Best online store for handlooms, Buy Linen saree online, Indian Fashion Blog, Indian Lifestyle Blog



By Tarannum 

Namaste people

THIS IS my last post for 2018. And last few months have been really fruitful for me in terms of this blog. Got some amazing collaborations (the kind I love), awesome views to my blog posts despite a long gap and appreciation from some of the best bloggers I know. Truly blessed. 

After my Festive look books that extensively featured lovely handloom sarees, many of you asked me on my instagram (follow me if you are still not doing it. I post everyday on Instagram) on how can you style sarees in winter. After all, the colder months mean more layering up and many people feel one needs to ditch their handlooms in winters. 

So to answer all those queries in a simple yet affordable way, I once again decided to collaborate with my favourite brand, Digiloom. They have added a whole new range of Indian colours in their collection and is just the perfect ecommerce site if you are looking to add some beautiful handlooms to your collection. 

 Presenting my 

Winter Saree Styling Lookbook      

featuring DIGILOOM



As you all know, I love sarees. Given an option, I can adorn a saree for any occasion since I feel the most glamourous in a beautiful handloom saree. And even in winters, I do not leave my favourite attire alone. So when it came to styling a saree for winters, I chose a beautiful Jute Silk saree from Digiloom that is just appropriate for winters. While the colours just stand out to make the dullness of winters go away, the fabric ensures that the saree keeps you feeling a little warm in the chilly season by enveloping you in its warmth. 



This is one of the most beautiful sarees I have adorned from Digiloom. A perfect Jute Silk, this is an effortless drape like all their sarees. Wear it with finesse or carelessly just like I did, it makes you feel the most comfortable all through the year. The colour is a beautiful blue and green mix and reminds me somehow of peacock feathers. Warm hues of this colour are sure to make any Indian woman look super gorgeous. 

Here are a few glimpses of the saree. 







Since it was winters, I switched the blouse with this woollen top which I randomly bought a year ago and I am sure everyone has a similar winter top. Layered it inside with a thermal inner to add to the warmth and my winter outfit was complete. You can also wear a full sleeves high neck pullover or a long jacket to add more awesomeness to this gorgeous saree. 

 For accessories, I kept it simple this time. A basic watch, gorgeous silver balis from Deepika Designs and tan wedges... simple, yet super comfy for me. What say!!





I kept the makeup also simple. After all, I woke up at 5.30 a.m. to wear this look :0
My base was simple with a little bronzing, well defined brows and eye liner, matte lips by this gorgeous shade from Pac Cosmetics. Tied my hair in a simple braid to add to the simplicity of this look. 

Now a bit about the brand. Digiloom is the brainchild of Basant Rai and Anuj Singh, two super talented youngsters working towards promoting Indian handlooms and bringing weavers into limelight. Through digiloom, they have scanned the length and breadth of India to scout for weavers, give contemporary designs to their traditional weaves and give them the best margins to ensure they have a better pay. Following fair trade practices, they also ensure that the money directly goes to the weaver and there are no middlemen involved. 

DON'T FORGET TO CHECK OUT DIGILOOM ON THEIR WEBSITE, AMAZON AND INSTAGRAM IF YOU ARE FOND OF HANDLOOM SAREES AND ARE LOOKING FOR SOMETHING EXQUISITE. THEY ALSO HAVE JEWELLERY, FOOTWEAR AND HANDBAGS, CREATING A COMPLETE LOOKBOOK FOR YOU. 

Do tell me in the comments on how you found this look. And also, stay tuned for a super exciting news for 2019. Yes, I am getting more active on the social media scene and you will know that super soon. 

Photography by : Mohammad Naeem Chishti.





Do share your comments and views below. Your comments really make us feel so happy.  :-)  If you are a blogger, make sure to leave your blog links and let’s form a love connect.

Friday, 28 December 2018

Best of Handloom at Dakshinam Trunk Show

If Sarees inspire you and Handloom is your bae, this is news for you.
DAKSHINAM, one of the best names in Indian Handloom stares, is organising TRUNK SHOW in Lucknow this weekend.

More than 30 weaves from different parts of the country are being showcased in a specially curated trunk show by Dakshinam Sarees. The trunk show displays the collection by Dakshinam, which was launched with an aim to revive the rich local hand-weaving traditions of India through product development and design intervention. "The weaves of South India, especially Karnataka, Tamil Nadu and Andhra Pradesh are always in demand. Pure fibres like silk and chiffon are on display for visitors ,” said Ekta Khanna, organizer of the show.

Dakshinam promotes sustainable fashion and uses natural fibres only. Dakshinam in on a mission to discover new forms of expression and share them with the world as wearable art.
Date : Dec 29 & 30 2018
Address: Hotel Clarks Awadh ,  8, Mahatma Gandhi Marg, Narpatkhera, Hazratganj, Lucknow, Uttar Pradesh 226001

Sunday, 14 October 2018

Festive "I Love Handloom" lookbook - Part 2 featuring DIGILOOM


TarannumXDigiloom, OOTD, Look Book, Navratri OOTD, Durga Puja Lookbook, Digiloom, Handloom Sarees, Indian fashion, Curvy Blogger, Ethnic Fashion, Saree, Buy Handloom Sarees Online in India, Best online store for handlooms, Buy Linen saree online, Indian Fashion Blog, Indian Lifestyle Blog



By Tarannum 

Namaste people

THANK YOU so much for showering your love on my first Lookbook for the festive season. I'm not a perfect looking girl but all your love makes me feel so overwhelmed. If you missed the the post, you can just see the post right before this one or just have a glimpse of it on my instagram (I post there everyday so if you haven't done so far, follow me). <3 <3 <3 

Whenever I think of a look book, saree is the only outfit that comes to my mind. After all, there is no other outfit than this beautiful creation that can make women off all sizes look beautiful and glamourous too. The right drape can make all the difference and just make you look amazing, everyday ...

 Presenting my 

Festive "I Love Handloom" lookbook - Part 2     

featuring DIGILOOM




For me, the saree is my ultimate outfit for any look. Be it festive or just casual, nothing beats the way a saree makes any woman look. And by giving it a twist, one can make it look contemporary and classy in a different way altogether. 

For the second look, I wanted a bit of bling. But in a natural way. No heavy embroidery or baubles which would have been difficult to carry. Instead I chose a saree which had zari weaved into it for a beautiful sheen. 

The saree is a beautiful 80-count linen saree of Bhagalpur, designed by Basant Rai, the one half of Digiloom. I'll speak about the brand in a while but first, about the saree. This is one of the most beautiful sarees from the collection, a lovely blue saree with silver zari weaved in to give the whole saree a sheen, and dull silver border and palla , adding to it's beauty. It is one of the easiest sarees I have seen for draping and it beautifully caresses the curvy Indian woman like me, bringing out the best. Draping it was a like a dream and hardly took a few minutes for someone like me who is not a pro. It is simply perfect for those festive days when you have to be on your toes and yet, look effortlessly stylish. 

Here are a few glimpses of the saree. 








Giving a twist to the saree, I decided to wear it with a crisp white shirt instead of a regular blouse. The white just gave a whole new look to this traditional saree and made me look like a Diva ... 




 For accessories, I added a beautiful neckpiece and earrings from Digiloom only. They have a beautiful collection of specially designed German Silver jewellery which is not only exclusive, but affordable too. Footwear was a pair of neutral beige wedges. Effortless yet chic, just the way I like it to be. 








My makeup for this look was done by a talented young makeup artist from Lucknow, Divya Singh. I was totally inspired by one of my favourite bloggers, Agnibanya of Love thy red for makeup. We chose black smokey eyes topped with blue glitter to make the eyes stand out. Lips were kept neutral with a lovely matte lipstick. Do check out Divya's page if you are looking for a wonderful makeup artist in Lucknow. 




Now a bit about the brand. Digiloom is the brainchild of Basant Rai and Anuj Singh, two super talented youngsters working towards promoting Indian handlooms and bringing weavers into limelight. Through digiloom, they have scanned the length and breadth of India to scout for weavers, give contemporary designs to their traditional weaves and give them the best margins to ensure they have a better pay. Following fair trade practices, they also ensure that the money directly goes to the weaver and there are no middlemen involved. 

See this next photo for something interesting that adds value to their products. 




Every product comes with a small packet of seeds (cherry tomato like here) which you can plant in a pot and don't need a huge place for. The brand believes that through this gesture, they help everyone fulfill their small duty towards the environment at no extra cost. Really thoughful and amazing. 

My location is one of the most beautiful hotels in Lucknow, Novotel Not just a beautiful property with a wonderful pool side and terrace area, Novotel also has a great dining facility. It serves as a perfect location if you are looking for a pre-wedding shoot area. 
Do follow me on instagram for their food previews and reviews. 

DON'T FORGET TO CHECK OUT DIGILOOM ON THEIR WEBSITE, AMAZON AND INSTAGRAM IF YOU ARE FOND OF HANDLOOM SAREES AND ARE LOOKING FOR SOMETHING EXQUISITE. THEY ALSO HAVE JEWELLERY, FOOTWEAR AND HANDBAGS, CREATING A COMPLETE LOOKBOOK FOR YOU. 

Photography by : Mohammad Naeem Chishti.





Do share your comments and views below. Your comments really make us feel so happy.  :-)  If you are a blogger, make sure to leave your blog links and let’s form a love connect.

Monday, 8 October 2018

Festive "I Love Handloom" lookbook - Part 1 featuring Digiloom


TarannumXDigiloom, OOTD, Look Book, Navratri OOTD, Durga Puja Lookbook, Digiloom, Handloom Sarees, Indian fashion, Curvy Blogger, Ethnic Fashion, Saree, Buy Handloom Sarees Online in India, Best online store for handlooms, Buy Linen saree online, Indian Fashion Blog, Indian Lifestyle Blog



By Tarannum 

Namaste people

I KNOW many of you have been writing to me as to why I stopped writing blogs. Some of you have been kind enough to still follow me on instagram (I post there everyday so if you haven't done so far, follow me) , but yes, I know you missed me here ... and thanks for staying by me all this while :-) 

So the story cut short, I am BACK. And now, expect me here more often (Touchwood). When I was thinking of come out of my hibernation, I wanted it to be something which is closest to my heart. And what could have been better than a festive lookbook for women who love handlooms and avoid bling, just like me.

 And for this, there could have been no better a collaboration than with a brand which is amazing in every sense. More to it as you read along. 
   
Presenting my 

Festive "I Love Handloom" lookbook - Part 1   

 featuring DIGILOOM


Whenever I think of a festive look book, I think of those girls who may not be frequent in wearing sarees but would love to flaunt one during the festive season, with a contemporary twist. So for me, wearing a bright coloured, warm toned linen saree with a denim crop jacket as a blouse is the best bet. The denim gives it a contemporary and fashionable twist, while the bold colours give it a festive vibe, without going all bling. 

The outfit chosen is a beautiful 80-count linen saree of Bhagalpur, designed by Basant Rai, the one half of Digiloom. I'll speak about the brand in a while but first, about the saree. The beautiful rust and mauve saree has fuschia pink border and white tassles, adding to it's beauty. It is one of the easiest sarees I have seen for draping and it beautifully caresses the curvy Indian woman like me, bringing out the best. Draping it was a like a dream, and carrying it the easiest. So it does seem perfect for the festive season if you do have to run around. 

Here are a few glimpses of the saree. 











 I added a beautiful neckpiece and earrings from Digiloom only. They have a beautiful collection of specially designed German Silver jewellery which is not only exclusive, but affordable too. Denim jacket was from an online store and tassel chappals from a local market. 
For me, this is a complete look, effortless yet classic. 





My makeup for this look was done by a talented young makeup artist from Lucknow, Divya Singh. We chose black smokey eyes with sharp edges, soft bronzed face and fuschia lips. This was also a rule breaker since I decided to go heavy on both eyes and lips. But the end result is nothing less than fabulous. Do check out Divya's page if you are looking for a wonderful makeup artist in Lucknow. 




Now a bit about the brand. Digiloom is the brainchild of Basant Rai and Anuj Singh, two super talented youngsters working towards promoting Indian handlooms and bringing weavers into limelight. Through digiloom, they have scanned the length and breadth of India to scout for weavers, give contemporary designs to their traditional weaves and give them the best margins to ensure they have a better pay. Following fair trade practices, they also ensure that the money directly goes to the weaver and there is no middleman involved. 

See this next photo for something interesting that adds value to their products. 




Every product comes with a small packet of seeds (cherry tomato like here) which you can plant in a pot and don't need a huge place for. The brand believes that through this gesture, they help everyone fulfill their small duty towards the environment at no extra cost. Really thoughful and amazing. 

My location is one of the most beautiful hotels in Lucknow, Novotel . Not just a beautiful property with a wonderful pool side and terrace area, Novotel also has a great dining facility. It serves as a perfect location if you are looking for a pre-wedding shoot area. 
Do follow me on instagram for their food previews and reviews. 

DON'T FORGET TO CHECK OUT DIGILOOM ON THEIR WEBSITE, AMAZON AND INSTAGRAM IF YOU ARE FOND OF HANDLOOM SAREES AND ARE LOOKING FOR SOMETHING EXQUISITE. THEY ALSO HAVE JEWELLERY, FOOTWEAR AND HANDBAGS, CREATING A COMPLETE LOOKBOOK FOR YOU. 

Photography by : Mohammad Naeem Chishti.





Do share your comments and views below. Your comments really make us feel so happy.  :-)  If you are a blogger, make sure to leave your blog links and let’s form a love connect.

Friday, 31 August 2018

I'll be back... super soon

Hey Guys,

I am sure lot of you were missing me...

A lot was happening and the blog too was undergoing changes...

But stay tuned ...

I'm coming back super soon with loads of amazing content ...

Saturday, 10 February 2018

Valentines Classic Look : Premikaa ... the saree saga with The Fashion Curve


Valentines Special, OOTD, Look Book, Indian fashion, Curvy Blogger, Ethnic Fashion, Saree, Premika, Desi fashion, Indian Fashion Blog, Indian Lifestyle Blog


By Tarry

"Aap ki yaad aati rahi raat bhar, 
chaandni dil dukhati rahi raat bhar, 
gaah jalti hui gaah bujhti hui, 
shaam-e-gham jhilmilati rahi raat bhar..."
- Faiz Ahmed Faiz

Namaste people, 

This post is really special for me. And I hope you all shower all your love on this one as I have worked really hard. 

Back stories aside, I always wanted to do a different kind of a Valentines's Day look ever since I started blogging. Being a curvy girl, I have a certain style of dressing and I always focused on fashion for women like me. 

The other day I was chatting with a fellow blogger and one of the prettiest girls I know, Madhurima of The Fashion Curve about doing a collaboration for Valentines Day outfit looks. And it suddenly struck me that we never come across desi looks for Valentines. Since the concept itself is very western, people always prefer western looks. 

Whenever I think of dressing up for the celebration of love, I always look at classical Indian literature and poetry for inspiration. Somehow for me, love is a classic emotion which has been defined most beautifully by classical literature only. Be it Hindi, Bangla, Urdu, English or French, each and every language has defined love and lovers amazingly. So me and Madhurima decided to take a peek into literature and churn out two classic looks. 
   
Presenting my Valentine Classic look

Premikaa ... the saree saga

with The Fashion Curve  



I always wanted to do a saree look. And for this one, I took inspiration from Black and white Bengali movies and also, Vidya Balan. For me, she is an epitome of beautiful Indian woman. So I chose this beautiful cotton silk saree that I had got from a Bengali weaver during an exhibition. I love the turquoise colour of the saree, which brings out my warm olive skin tone beautifully. And the addition of mustard and beige stripes just makes this saree even more beautiful. Simple, yet perfectly elegant. Do have a look at the complete saree. 






For this look, I wanted to add silver pieces as jewellery since like this saree, even silver jewelry is a timeless classic. Like old wine, as it ages, it becomes even more beautiful. I added a pair of beautiful silver Jhumkas from Deepika Designs (she's my favourite for Jhumkas), a beautiful Banjara neckpiece from Anokhi (another favourite of mine) and a kada (thick bangle) gifted to me by my mom. For footwear, I went with basic black chappals. 








The look wouldn't have been complete without one person... A super talented and young Makeup artist from Lucknow, Ayushi Agarwal. It was so much fun interacting with her on the look. She is really understanding and listens to your ideas. I wanted a classic look with smokey eyes and nude lips. And Ayushi just translated it perfectly. Properly contoured face with heavy smoky eyes (Love the falsies Ayushi used) and Nude lips with soft curls and a small bindi in the middle of the forehead, and my look was complete. 
Do check out Ayushi's page if you are looking for a wonderful makeup artist. 





This look is actually a dream come true for me and I wouldn't have got a better location than Elev8, the book cafe at Levana Suites Lucknow. And bahut saara thanks to my best friend who shot me beautifully and made my dream come true. 

Photography by : Mohammad Naeem Chishti.

While my look is a Indian Classic, Madhurima's look has been inspired by English and French Literature. Here's a sneak peak into her look. Check her blog The Fashion Curve for the complete post. Both these looks are perfect for curvy Indian girls to celebrate the festival of love. 









Do share your comments and views below. Your comments really make us feel so happy.  :-)  If you are a blogger, make sure to leave your blog links and let’s form a love connect.

Monday, 8 January 2018

Tame that winter frizz with Aroma Essentials Leave On Hair Serum


Aroma Essentials, Hair Serum, Review, Buy Online, Best natural hair products in India, Chemical free natural products in India, chemical free hair serum, Indian beauty blog, Indian Lifestyle blog



By Tarry


Hello my dear lovelies…

So how are winters treating you guys? Must say that winters came with a bang with the New Year ... hain na! Oh btw, happy new year everyone. May you be blessed with loads of love and happiness and fulfill all desires this year. 

By now, you all know how much I love this indie brand called Aroma Essentials. They are amazing handmade products sans any chemicals. They not only help in detoxing your skin and hair from the long chemical usage, but also give an amazing life to your skin and hair. I am an absolute fan of few of their hair products.

Most of you who follow me here or on my instagram (go follow me there, i'm super active) know that I have super wavy, frizzy hair. So I cannot move out of my house like literally without a hair serum. And whatever serum I may use, my hair either ends up looking lifeless after second day or they look limp. And I know most of these serums have silicons so want to stay away from them in a long run. 

Recently, when I was chatting with Madhu of Aroma Essentials, I told her about my hair concerns. And I must say she is a magician. She sent me a hair serum from her range, which is made from all natural ingredients. And now, after nearly finishing my bottle, I can happily give my opinion on this serum that is a must have for every girl who loves her hair.
Presenting my deets on

Aroma Essentials Hair Serum 



Price
INR 150 for 35 ml

Availability
Online through their FB page Aroma Essentials or their Instagram page. Do connect there because the brand’s creator, Madhurima, makes it a point to customize products according skin type and need.



On the Outside
Aroma Essentials Products are always packed in simple, reusable containers. This one comes in a small bottle with a cap that has a small hole to squeeze the product out. One can see the product in the bottle and the label too gives all details including Madhu's number for reference. The packaging is quite travel friendly too as the product does not spill out at all. 



On the Inside
This is one of the best smelling serums I must say. On taking a few drops in your palms (the quantity required is much lesser than any other serum) , the beautiful floral fragrance immediately makes you feel calm and happy. The product looks like glycerine, but once you rub it on your hair, it is not visible at all. After applying, the hair looks more tamed and sleek, although the effect isn't as sleek as any chemical based serum. But that's the best part. The fragrance stays for the whole day which is really lovely and makes you fall in love with your hair. 
As for the effect, the hair is tamed the first day but doesn't go limp on the second day. And now comes the best part. If you have severely dry hair, you can apply it on your scalp too. YES! because it has no harmful chemicals. Isn't this the best!! 

PEL Rating
4.9 on 5.

PEL SHOUT OUT
I am in love with this leave on serum. It may not have that super sleek effect like the chemical based serums, but it certainly makes the hair look and smell beautiful. Also, i noticed that with regular usage, the hair does become more manageable and softer. And above everything, you can use it even for your kids. Full marks to this hair serum. If you are looking for something natural to tame your hair, do try this one from Aroma Essentials. 




Do share your comments and views below. Your comments really make us happy :-) 

If you are a blogger or instagrammer, do leave your blog & IG links and we will form a 'love connect'. Stay blessed

Monday, 25 December 2017

O Womaniya : These women are on a journey to highlight Indian textiles


FASH FRAT, O Womaniya, Meraki A Creative Soul, Handlooms, Indian Textiles, Handlooms, Best Instagram store for Indian Textiles, Indian Fashion Blog, Indian Lifestyle Blog 



By Tarry

Hola lovely people …

Thank you so much for your patience guys. I know this has been the longest break but believe me, there were issues which went beyond my hands and it was tough. Check my instagram feed for the answers.  
Anyways, issues aside. I am back and kicking. And what could have been better than coming back with my favourite column, O Womaniya. 
In this addition of O Womaniya, I am featuring a label which I really love.
My Navratri post featured this label and it has been one of my viewed OOTD so far. This label, run by two women, is just perfect for a modern woman who wants to stay connected to her roots and yet, wants a trendy look. 

 Presenting this edition of O Womaniya 
featuring Guneet and Simran of Meraki, a Creative Soul.

These women are on a journey to
highlight Indian textiles

(Left to right) Simran and Guneet, the women behind Meraki



We spoke to Guneet about their journey and here's what she said. 

Tell us a bit about yourself
I AM an electronics engineering grad, having worked with Infosys Chennai for 4 years. Post marriage, I wanted a break from the usual office routine. You know how monotonous it can be. So didn’t return to the big bad world of IT. Then got busy at home with the love of my life, baby boy. My son is 4.5 years old now and I now wanted to start something of my own from home so that I could balance work and home well. My mother runs a boutique at her home so from a very young age I saw designs and fabrics and learnt a lot about them. Armed with the affection and help from my sister in law, mother in law, my mother and above all, my very supportive husband, I decided to start off MERAKI – A CREATIVE SOUL.




How did 'Meraki' happen? And how did the name come in?
MERAKI means to leave a piece of yourself in your work. And that’s what you would see in our collection. Each and every pieve is single and specially curated by me and my partner in crime, my sister in law Simran. She is also the photographer for the products and also, the official name giver. We want to showcase an exquisite range of Indian handlooms and fabrics because our country has a rich heritage of beautiful fabrics and designs. Each product is personally checked by us before we upload it.



Driven with the concept and philosophy of presenting handcrafted products that showcase Indian heritage, what does MERAKI offer? How are the products chosen?
WE HAVE a huge range of products for the modern woman who is connected to her roots. Apart from dupatta kurta fabric combos which are our best sellers, we offer trendy buttons as add ons too. We also have block printed plazzos, slim fit and straight pants,skirts (long and short), embroidered dupatta sets and sarees too. Infact, we do help our customers find perfect combinations from our collections and be assured, each piece is unique… just like every woman is.

How has been your journey so far?
IT HAS been unexpectedly very good. We never expected such wonderful response from our patrons. Each day, we get amazing responses and even more orders which makes us reach out for more. Every happy client makes us strive to give the best and the most unique.



What has been the happiest and most memorable moment in your 
journey so far?
It has to be the time when we uploaded pictures of our Madhubani coordinate sets. As soon as we uploaded them, they were sold out. Infact, people also asked us to book more. We also did some international orders which was amazing for us since we are just a instagram store. But the feedback was amazing and inspiring for us.



Did you ever face any challenges in this journey? 
How did you manage to overcome them?
No journey is complete without challenges. And for an online store, the biggest challenge is orders. People book stuff, order it and then just vanish. It becomes difficult to track them, specially since they have blocked a piece. Also, delay in orders when people are waiting and of course, timely payments. But all this apart, we have a huge set of loyal patrons whom we love.

What are your future plans for your venture of passion ?
For us, Meraki is not just our dream venture, but also our passion. With each day, we are exploring a new textile of India and we plan to make Meraki a platform where you can find the best of Indian Textiles.



PEL SHOUTS
I am madly in love with Meraki. And if you look at their instagram store, you would fall in love too. Their collection is not just fabulous, but also exclusive. Each piece is unique and gives the feel of being personally designed for you. If you love Indian textiles with a modern twist, you must check out Meraki. You will surely thank me :-)




Do share your comments and views below. Your comments really make us happy :-)
If you are a blogger, make sure to leave your blog links and let’s form a love connect.